Charlotte Morganti

Building Your Author Platform -- The Basics

A Talk by Charlotte Morganti (Charlotte Morganti)

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About this Talk

The basics of building an author platform, especially for new and emerging authors, and for those who say "just tell me what to do first!"

It's hard enough writing the book. Then everyone tells you "now, you need to get your name out there and promote yourself." A daunting proposition for many authors.

This presentation will lay out the basic steps an author needs to take in order to get their name in front of readers and to build and sustain a presence in the marketplace. From your website and newsletter, to dipping your toes into online promotions and social media ads, to book trailers and video promos, the presentation will also outline ways to increase interest in your books with the goal of establishing a fan base and increased sales.

For people who have not yet published, this presentation will help you get started on your platform so that by the time you publish, you have something to build on.

December 10, 2025, 05:00 PM

05:00 PM - 06:00 PM

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About The Speaker

Charlotte Morganti

Charlotte Morganti

Charlotte Morganti

Hosts

Karen Guyler

Karen Guyler

Indie Author Training

Karen Guyler lives vicariously through her smart women protagonists who she throws into impossible scrapes to save the world, their families, and themselves. She's taught a lot of people to do the same through adult education classes. She's the Community Manager for Indie Author Training.

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